WIN THIS BIKE & GET MORE KIDS ON BIKES!
SAVED BY THE TRAIL: This Crankbrothers x NICA Dream Bike is the latest edition of our fully-customized, one-of-a-kind trail rigs, this time with a heavy dose of classic 90s vibes. Think analog after-school adventures, staying out ‘til the streetlights came on, and the pure joy of riding your bike as a kid. The best part? This rad new ride is up for grabs!
ONE lucky winner will ride away on a custom Norco Optic Gen 3, built with all the top-shelf components you could imagine. Every donation automatically enters you to win and supports NICA’s youth mountain bike programs nationwide.
Crankbrothers and NICA want to #getmorekidsonbikes…but what it means to be a kid is changing rapidly. Spending an afternoon outside playing with friends used to be the norm – now it feels nostalgic. The outdoors is competing with social media, and friends are often connected only through URLs, not IRL.
NICA is on a mission to change the status quo, aiming to shift kids’ schedules from screen time to shred time. NICA is time with friends, riding bikes, exploring trails, and finding community, friendship, and belonging along the way. NICA programs continue to be an antidote to a fast-paced, screen-based, and often negative world.
All proceeds from the “Saved by the Trail” Dream Bike will go toward NICA’s work getting more kids engaged in supportive and inclusive mountain biking programs that will transform their futures. Thank you for supporting this initiative!
Crankbrothers would like to extend a special shout-out to Norco, Cane Creek, Industry Nine, and SRAM for their respective contributions towards this special build.
Full Build Spec:
Frame: Custom Painted 2025 Norco Optic C – Size 3 (Medium)
Fork: Cane Creek Helm MKII
Shock: Cane Creek Tigon
Rims: Crankbrothers Synthesis Enduro Carbon (29 F /27.5 R)
Hubs: Industry Nine Hydra 2
Brakes: Hayes Dominion A4
Drivetrain: SRAM X01 Transmission
Pedals: Crankbrothers Mallet Trail
Stem: Industry Nine A35
Headset: Cane Creek Hellbender
Handlebars: Protaper A25 Aluminum
Grips: ODI Vans V2.1 Lock-On
Handguards: Crankbrothers Guardian Integrated
Seatpost: Crankbrothers Highline 7 200mm Dropper Post w/ Ti hardware & Highline Premium Remote
Saddle: Fizik Alpaca Terra
Bottle Cage & Tools: Crankbrothers S.O.S. BC18
Tires: Maxxis DHR 29x2.5 Front & Recon 27.5x2.6 Rear
ENTER HERE

Founded in 2009, the National Interscholastic Cycling Association (NICA) develops interscholastic mountain biking programs for student-athletes across the United States. NICA is about having amazing adventures with your teammates while tackling both small and epic challenges. For our volunteer coaches, NICA's Coach Education Program delivers comprehensive training to NICA coaches that provides the knowledge, skills and abilities to provide quality programming to NICA student-athletes. Quality coach education is the cornerstone to developing great youth coaches who can support the mission and vision of NICA.
Giveaway Details:
Every donation automatically enters you to win and 100% of proceeds support NICA’s youth mountain bike programs nationwide.At checkout, select your desired entries or make a donation for any of the below values to recieve the corresponding number of entries.
$10 for 10 entries
$25 for 30 entries
$100 for 200 entries
$250 for 600 entries
$500 for 1,500 entries
$1,000 for 3,000 entries
By participating in this Sweepstakes, you agree to the Official Rules, to the RallyUp's Terms of Use, and to all decisions by the Sponsor of the Sweepstakes (“Sponsor”), which are final and binding in all matters. Alternate method of entry.










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